Establish Meaningful Relationships and Reach More Customers.
Expanding your Salesforce or Supporting with Lead Generation
Caswood offers full service commercial solutions. We can build your brand strategy, your payer strategy and recommend the most efficient launch deployment. Caswood can help identify your brands most critical success factors through research and market assessment to help you optimize promotion and professional engagement.
Caswood’s specialty inside sales programs are custom built to meet your needs and our contract terms encourage our clients to innovate. We typically recommend the most efficient deployment until ROI is well established but we also provide a base case and expanded case when the circumstances require multiple options.
Integrated Support Services
Caswood can augment your promotional campaign to cover areas where personal promotion is not feasible. We can integrate E-Detailing, Surveys, Telemarketing, and Mobile Applications into a synchronous channel, supported by professional representation.
Specialty Inside Sales Team Experience
Caswood’s experience in pharmaceutical sales allow us to gain important understanding of the nuances of positioning specialty products/devices versus the competitive set. We understand the differences in key stakeholder responsibilities and can appropriately segment our message strategy and content accordingly. When required, we have developed customized metrics that directly reflect our client’s core strategy. We continuously survey our clients and their target audience to make organic improvements, turning opportunities into action and building efficiencies over time.